Wednesday, September 16, 2009

The Right Stuff

Better than Gatorade, if I saw this stuff on an infomercial first I wouldn't believe it. But, it happens to be UpFront in NASA Tech Briefs August 2009 edition.

Why am I writing about a sports drink? Well, because it is better than Tang. We often forget how many space and military technologies have been commercialized for the benefit of the John Q. Public. We worry about economic forces and why government is or is not spending enough money on research. Every now and then, it is nice to see what those research dollars go to and how the directly affect YOU. Now I'm not saying this is going to affect every single person out there. As it is I prefer water and perhaps a little fruit juice over a Gatorade to quench my thirst. This product will probably end up on the same shelf. None the less, it's nice to have options.

More importantly, read beyond what this specific product does for rehydration. Put your engineering hat on and think about all the research that went into this product. How much did we learn about the human body in order to come up with this formula? Through the research of rehydration, are we on the road to a breakthrough in another form of disease treatment? We may not see a 1:1 correlation between rehydration and a cure for cancer, but we do know that strong healthy cells prevent disease. An ounce of prevention is worth a pound of cure.